Top 5 Beauty Retail Apps Performance in Spain Q4 2023

During the fourth quarter of 2023, the top 5 beauty retail applications in Spain showed a range of performance trends on a unified platform, according to Sensor Tower data. Below, we delve into the specifics of each app's performance.

Perfumerías DRUNI experienced a notable increase in weekly downloads, starting at around 9K in late September and peaking at 22K in the week of November 20. The app's weekly active users also saw a steady rise, beginning at approximately 102K and reaching 130K by the end of December.

Versión antigua Sephora demonstrated fluctuating download numbers with a significant spike to 24K in early November. Active users followed a similar pattern, initially around 39K and peaking at 56K in the final week of December.

LOOKFANTASTIC: Beauty & Makeup showed modest download figures, with the highest being 1.5K in mid-November. Active users remained relatively stable, ranging from 7K to 8K throughout the quarter.

CHARLOTTE TILBURY had lower download numbers, peaking at 1.1K in mid-November. Active users were fairly consistent, hovering around 3K throughout the quarter.

MiiN Cosmetics saw its highest download week in mid-November with 529 downloads. The data for active users was not provided.

For further insights and detailed analytics, visit Sensor Tower.